Applebaum is a brand identity firm specializing in name development, branding systems, and marketing communications. We have been helping clients create successful identities for new products, companies, and services since 1982.

Featured Projects

Every brand identity project has unique challenges, and we address those challenges with strategic insights and creativity, turning them into opportunities.

The names, graphics, and messaging we develop communicate on multiple levels to project the brand identity, connect with your target audience, and meet marketing objectives.

Click on an image to the right for a selected case study demonstrating how our work can maximize the brand potential.

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