Clients
Applebaum works with Fortune 500 companies on innovative new offerings as well as respected, established brands. We also help startups, nonprofits, and other businesses define themselves, their products, and their services.
Our many long-term relationships with clients are a testament to the success of our brand identity programs.
- Abbott Laboratories
- Aradigm
- AT&T
- Beiersdorf
- Benckiser
- Bristol-Myers Squibb
- Burroughs Wellcome
- Campbell Soup
- Pace
- Prego
- Swanson's
- Chattem
- Cheesebrough-Ponds
- ClassLink
- Coca-Cola
- Colgate-Palmolive
- Condé Nast
- CUNA Mutual
- Diageo Great Britain
- Diageo North America
- Captain Morgan
- Guinness
- Smirnoff
- Dial
- Disney
- Dow Brands
- Eastman Kodak
- Ecolab
- Essence Communications
- Eveready Battery
- Farmland National Beef
- FiberWeb
- General Mills
- Betty Crocker
- Big G Cereals
- Bisquick
- Bugles
- Yoplait
- GlaxoSmithKline
- Abreva
- Cetebe
- Citrucel
- Os-Cal
- Tums
- Gorton's of Gloucester
- Henckel
- Hewlett-Packard
- Irving Oil
- Johnson & Johnson
- Ethicon
- Gynecare
- McNeil Consumer
- Kao
- Ban
- Bioré
- Jergens
- Keebler
- Kobrand
- Kraft Foods
- Athenos
- Baker's
- Capri Sun
- Crystal Light
- Fruit2O
- Good Seasons
- Jell-O
- Kraft Cheese
- Macaroni & Cheese
- Maxwell House
- Oscar Mayer
- Philadelphia Cream Cheese
- Post Cereals
- Stove Top
- L'Oreal
- Garnier
- Maybelline
- Leaf Confectionery
- Lenscrafters
- Lipton
- Mayer / Berkshire
- Merck
- Microsoft
- Nabisco
- Newell Rubbermaid
- Dymo
- Next Issue Media
- North American Coffee Partnership
- Novartis
- Pepsi Beverage
- Amp
- Aquafina
- Mountain Dew
- Ocean Spray
- Pepsi
- PepsiCo Fountain Service
- SoBe
- Pepsi-Lipton Partnership
- Brisk
- Pfizer
- Procter & Gamble
- Citrus Hill
- Clairol
- Crest
- Folgers
- Head & Shoulders
- Noxema
- Old Spice
- Pampers
- Tide
- Vicks
- Quaker
- Ralston
- Ross Products
- Savings Bank Life Insurance
- Schieffelin & Somerset
- Seagram's
- Somfy Systems
- Starbucks
- Time Inc.
- UGI
- Unilever
- All
- Breyer's
- Dove
- Hellman's
- Knorr
- Lever 2000
- Lipton
- Pond's
- Thermasilk
- Vaseline
- Warner Lambert
- Whirlpool
- Wyeth